6 February, 2023
Why Promotional Pens Are Not A Bad Idea
Today’s promotional products can help you in many ways, from boosting your brand to set yourself apart from the competition. Still, it’s also essential to know how promotional products can do more harm than good, especially when you give away useless things or don’t promote your brand.
If you’re planning on giving away promotional items at your next conference or trade show, stick to the basics, such as pens and notepads, so that you won’t regret it later. Here are reasons why promotional pens are not a bad idea after all.
1. Customise
When you personalise a promotional pen, you make it unique to your brand. This means that when people see it, they'll be able to identify it as yours. Personalised pens can also remind you of your brand and what it represents.
2. Affordable
Promotional pens are an affordable way to get your brand out there. And because they're so affordable, you can order a bunch and hand them out to potential customers.
Investing in promotional pens is not a bad idea because they are affordable. You can find pens for as little as $0.61 each, which means you can get a lot of bang for your buck. Plus, when you give away pens with your company name and logo on them, you are getting free advertising
3. High Return on Investment
Despite their low cost, promotional pens have a high return on investment. In fact, studies show that for every dollar spent on promotional products, businesses see an average return of $2.51.
4. Timeless Value
For one, promotional pens have timeless value. They can be used yearly, so your investment will continue to pay off.
Additionally, they are versatile and can be used in various settings — from the office to the classroom to trade shows.
5. Lasts Long
Promotional pens are not a bad idea because they last long. People will hold onto them and use them for a while, which means your brand will be in front of them for a while. Plus, they're relatively inexpensive to purchase in bulk.
6. Distribution
Investing in promotional pens is not a bad idea because they can be easily spread across places. You can put them in waiting rooms, at the front desk, or even in the break room. By doing this, you are increasing the chances that potential customers will see your company’s name. And, since they are relatively inexpensive, you can buy many without breaking the bank.?
It can be hard to stand out in a world where people are constantly inundated with marketing messages. But one way to do so is by giving away promotional pens. Why? Because people use them daily. Many people think that promotional pens are a waste because who needs another pen, right? But the truth is, people use them. And not just for signing their name — they use them at work, at me, and on the go. They're also great for jotting down notes and ideas.
The Printed Pens Team